Authenticated reviews are a fantastic barometer of a tradesperson’s work and the best way for a potential customer to get a sense of whether that tradie is one to choose or one to avoid. The star reviews by themselves are merely the starting point and it is very...
Every week, one story or another pops up in popular media about homeowners who have encountered a tradesperson or service business that has been entirely lacking – either in the quality of work done, the failure to finish work, the inability to begin a project,...
Because I am in the online review business, I read as much as I can about reviews, how consumers read and use reviews, and how much reviews help businesses online. Personally, I find the whole thing fascinating and so many times when I’m reading about consumer...
So why leave a review? Recently I was re-reading an article from a few years ago focused on the reasons consumers leave reviews and one part of it perfectly expressed an element that is isn’t given the attention that it deserves – that we leave feedback...
If you’re reading this then it’s likely that you have left feedback for a tradie or business on NoCowboys before. You may have done it because you were asked or you may have done it unsolicited because you were delighted with the work done, or perhaps...
We’ve written before about the importance of knowing which online reviews have more voracity than others and treating reviews on a business’ own website with a good degree of suspicion. Again a New Zealand company is in the news for allegedly creating a...
