Because I am in the online review business, I read as much as I can about reviews, how consumers read and use reviews, and how much reviews help businesses online. Personally, I find the whole thing fascinating and so many times when I’m reading about consumer...
For the past few weeks I’ve been travelling in Europe, accompanying my father, on what may well be his last trip. He’s a few weeks shy of 80 and the advancing years have slowed him down, without diminishing the joy he experiences from new adventures and...
So why leave a review? Recently I was re-reading an article from a few years ago focused on the reasons consumers leave reviews and one part of it perfectly expressed an element that is isn’t given the attention that it deserves – that we leave feedback...
If you’re reading this then it’s likely that you have left feedback for a tradie or business on NoCowboys before. You may have done it because you were asked or you may have done it unsolicited because you were delighted with the work done, or perhaps...
We’ve written before about the importance of knowing which online reviews have more voracity than others and treating reviews on a business’ own website with a good degree of suspicion. Again a New Zealand company is in the news for allegedly creating a...
Since NoCowboys began in 2006 our focus has been providing the best information for Kiwis to make informed choices before commissioning a business or tradie and now you can share your favourite businesses with family, friends, acquaintances, or, well anybody really!...