by Steve | Feb 9, 2021 | For Businesses
I’ve witnessed enough conflict between businesses and customers, personally and professionally, to have a good idea of how to avoid it and if it occurs, to resolve it. Firstly, and most importantly, differences are endemic to human beings. We see things, value...
by Steve | Dec 27, 2020 | For Businesses
For some businesses owners, challenging reviews are a huge obstacle and sometimes end up being a stumbling block that they just can not get past. While there is obviously a human element to dealing with and accepting criticism – fair or unfair – there are...
by Steve | Dec 2, 2020 | For Businesses
Reviews are only valid and worthwhile if they are honest, transparent and real but more than that businesses need to be aware that in New Zealand, there is a legal requirement to present reviews accurately, and consequences if those obligations is not met. This...
by Steve | Nov 24, 2020 | For Businesses
The vast majority of unflattering reviews online focus on failures to deliver what was promised – whether that be for a product or a service. The substantial factor in all of this is that the uncomplimentary review is very often the last step a consumer takes...
