Football gets it right – and dreadfully wrong

Football gets it right – and dreadfully wrong

Sport tends to mirror the best, and the worst of real life and that is possibly its greatest attraction. Sure there’s the drama, the comebacks, the domination, the fierce contests between rivals – but I think sports is at its greatest and most dire, when...
Consistent marketing wards off invisibility

Consistent marketing wards off invisibility

For a business to survive and thrive it needs to be seen – that may sound overly simplistic but it’s true. Being seen is the key to attracting customers, accruing revenue and sustaining growth. To be seen, a business has to market its brand, goods, and services and it...
Marketing a reputation in boom times and bust

Marketing a reputation in boom times and bust

Marketing is a vital element to every business’ success and viability. Like other essentials, it needs to be nurtured and more importantly – it requires a commitment – to ensure that a business’ name, brand, and services are continually present where they are most...
Are our phones making us a better species?

Are our phones making us a better species?

It’s strange that we still call them mobile phones. Using them as a device to make actual ‘phone calls’ is the very smallest part of their function and use. In reality they are extensions, connections to nearly any sort of information at any time – only hindered by...
Creating space around the home

Creating space around the home

Now that Daylight Savings is here and we have an extra hour of evening light up our sleeves, it’s a great time to think about making sure that our homes are ready for all of the glories of long, balmy summer days. Think about pruning what you don’t need Just like with...