I read many, many articles, news stories, reports and academic papers about online consumer reviews. A casual Google search will bring up thousands of observations about the greatest consumer motivation to connect with businesses – legitimate, authenticated...
Reputations are fragile things – they take many years to forge and can be destroyed in a heartbeat. In public life there has been a massive recent shift in the way that certain reputations are perceived and while some villains prosper, others are wiped from history....
Well, if there’s anything to make anyone feel a little bit older, it’s the sooner than expected arrival of the latest installment of the Rugby World Cup. Without giving away my age, I can vividly remember trooping along to Lancaster Park in Christchurch,...
Taking a look at recent, positive, uplifting, news stories and yarns, from New Zealand and all around the world, to bring a smile and a bit of cheer. New stadium a big hit Last weekend Christchurch ‘s brand new stadium hosted the Super Ruby round and it has...
Recently I was reading an article on business.com that got me thinking about a word that really describes the nature and vitality – as well as the huge importance of online reviews: ethical. I’ve talked before about trust and transparency and the ways that...