I get to hear a lot of questions about online reputation marketing and I expect to. It makes sense. While online reviews have been around for over a decade, the power they can have for businesses is only now being seen as essential. So I take it for granted that I’ll...
It may seem like a good idea – get yourself a deal and do a tradie a favour – but cash jobs are never that smart and the outcomes can be disastrous. “Reputation is the one thing that smart and organised tradies take seriously . . .” There’s a saying...
One of the drawbacks of life online is being open to scammers. There are countless people out there who will try every angle to get us to either fall for a ploy or pay for a product or service that may, at first glance, look genuine. For over a year now businesses...
Do you check recent reviews on businesses before you use them? A recent story in the Kiwi press highlights again just how valuable reviews are… These days it’s critical to spend a bit of time choosing the right tradie or service provider online before you...
Taking a look at recent, positive, uplifting, news stories and yarns, from New Zealand and all around the world, to bring a smile and a bit of cheer. Amazing discovery on Otago beach The most incredible and rare things can be found on beaches and one New Zealander has...