Every newly introduced product is going to have the odd teething problem, and Lime Scooters have proven to be no exception. Since they were released on New Zealand’s streets and pavements last year, Lime Scooters have come in for a healthy dose of media attention...
Push and pull – the connection between a business and its hoped for customers. What fills the gap? What drives one toward the other? What are the most effective and easiest ways to ensure customers are actively drawn toward a business as opposed to being reached...
